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the mitzvah campaigns
37:26
Mezuzah
The Mezuzah campaign was launched in 1974 and received added attention and urgency in connection with the Ma'alot massacre in May of that year. How …
57:47
Shabbos Candles
The campaign for Shabbos candles (neiros Shabbos Kodesh or neshek) was launched by the Rebbe to combat spiritual darkness in the world. How can even …
39:43
Tzedaka
Why is tzedaka considered the quintessential mitzvah? In what way does tzedaka accomplish more than any other mitzvah? Third in a series of classes on …
51:08
Holy Books
In 1974 the Rebbe launched the campaign known as Bais Malei Sefarim, literally "a home full of books." What is the importance of furnishing one's …
43:46
Mikvah
The mitzvah of Taharas HaMishpacha (literally "family purity") is the core of Jewish life. It governs the intimate life of Jewish spouses and preserves the …
41:56
Torah Scroll
It is a positive commandment to write one's own Torah scroll. How is this mitzvah fulfilled through participating in a communal Sefer Torah? What is …
35:40
Ahavas Yisroel
The great and overarching principle of the Torah is "Love your fellow as yourself." This is also the tenth of the Rebbe's ten Mitzvah Campaigns. …
36:58
Torah Study
The campaign for Torah study began with the Rebbe's call to "conquer the world through the study of Torah." What is so transformative about Torah …
48:19
Tefilin
The Rebbe's tefilin campaign began in 1967 on the eve of the Six Day War as a manner of invoking merit and Divine protection for …
43:01
Moshiach
In our day, Moshiach must be much more than an abstract belief. We must begin to live with an awareness of Moshiach's imminent arrival. Tenth …
46:37
Chinuch
The Rebbe's "Education Campaign" (Mivtzah Chinuch) is remarkable in a number of ways including the idea that children are not only supposed to receive an …